A serene garden landscape with a small stream, surrounded by lush greenery and foliage in varying shades of green and autumn colors. The water reflects the surrounding vegetation, and there are a variety of trees and plants, including tall grasses and ferns.
Illustration of buildings and trees with text 'Hyde Park Chamber of Commerce' below, featuring a skyline and river.

the hyde park
chamber of commerce

Since 1939, the Hyde Park Chamber of Commerce has played a critical role in developing and supporting Hyde Park’s thriving business community.

For members, the Chamber offers business referrals, advertising opportunities, workshops, networking events, and more. For the Hyde Park community, the Chamber improves neighborhood living through neighborhood events, street-scape projects, and more.

As the Art Director, it was imperative to bring together HPCC’s many moving parts into a coherent brand. This brand needed to express the beautiful and diverse Hyde Park business landscape that brought the best out of Hyde Park and its inhabitants.

Branding

The Hyde Park Chamber of Commerce needed a logo to breathe fresh air into their business of Hyde Park businesses. Hyde Park is a green and beautiful neighborhood on the southside whose Chamber of Commerce represents its continued growth.

Hyde Park Chamber of Commerce logo with green trees

Hyde park chamber of commerce
ORIGINAL logo

Hyde Park Chamber of Commerce logo featuring a city skyline with trees and a building with a dome, above the text "Hyde Park Chamber of Commerce."

Hyde park chamber of commerce
color logo

Hyde Park Chamber of Commerce logo with stylized skyline silhouette

Hyde park chamber of commerce
black/white logo

Print Deliverables

Events hosted by HPCC acted as showcases for Hyde Park businesses, as well as seasonal events that signaled the changes in weather and time for Hyde Park’s many citizens. From outdoor jazz to dinner crawls, HPCC events served up the wares of Hyde Park’s current and growing businesses.

A crowd of people sitting and standing in a park under a large banner for the '2016 George Franklin Memorial Summer Sunday Concert Series' at Nichols Park in Chicago.

Summer Sunday Concert Series banner

Dinner Crawl stamp passport

Member Directory booklet

Digital Deliverables

Digital Communications collateral for audience including, HPCC members and the Hyde Park community. Features newsletters, headers, and Chamber-only event announcements

State of the County Coffee event logo with Cook County seal on a coffee cup.

State of the County Coffee header

Flyer for Hyde Park Chamber of Commerce meeting in April 2020, with Xfinity as the host. Event on April 2 from 5:30 PM to 7:30 PM at 1322 E 53rd St. Features colorful geometric design.

Chamber Check-In event announcement

Hyde Park Chamber of Commerce Digest header with abstract green and yellow shapes and a 100th anniversary logo.

Chamber Digest header